Kelvin King, Senior Partner at Valuation Consulting, LLP and VRG’s U.K. affiliate partner, along with Managing Director Ray Weisner, was recently featured on IPWatchdog.com, with a thoughtful discussion about the valuation of image rights. Image rights are a broad bundle of rights, which can include the use of a celebrity or athlete’s still, moving and animated images; their name, signature, recorded voice and catchphrases, and much more.
“The cult of celebrity keeps creating more and more wealth. And concurrent with protecting that, “Image Rights” have been receiving a lot of publicity – as well as the attention of the tax authorities,” said King.
Click the link to read the full article: Image Rights: Valuable Intellectual Property